Influence, the seminal book on persuasion, discusses why people say yes and how such understandings can be implemented. The leading specialist in the exponentially developing field of influence and persuasion is Dr. Robert Cialdini. In this acclaimed book you'll learn the six universal principles, how to use them to become a expert persuader and how to defend yourself against them. Ideal for individuals from all social classes, Influence principles will drive you to meaningful positive…
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Influence, the seminal book on persuasion, discusses why people say yes and how such understandings can be implemented. The leading specialist in the exponentially developing field of influence and persuasion is Dr. Robert Cialdini. In this acclaimed book you’ll learn the six universal principles, how to use them to become a expert persuader and how to defend yourself against them. Ideal for individuals from all social classes, Influence principles will drive you to meaningful positive transformation and serve as a driving force for your success.
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Influence, the seminal book on persuasion, discusses why people say yes and how such understandings can be implemented. The leading specialist in the exponentially developing field of influence and persuasion is Dr. Robert Cialdini. In this acclaimed book you’ll learn the six universal principles, how to use them to become a expert persuader and how to defend yourself against them. Ideal for individuals from all social classes, Influence principles will drive you to meaningful positive transformation and serve as a driving force for your success.
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